Maybe you simply created your very first brand, or possibly you’ve been utilizing the identical one for years—both approach, you perceive the significance of a superb brand. It’s the very first thing individuals see, even earlier than they examine your group or try the work you’ve executed to your neighborhood. With that in thoughts, you ought to be considerate with how you employ your brand.
With regards to creating merch to your group, together with your brand is important. Having the choice to your supporters to buy merch along with your brand printed on it’s a simple option to increase funds and enhance consciousness to your group!
Nevertheless, you may need questions on the right way to go about doing it. What measurement ought to your brand be? The place ought to your brand be positioned? That can assist you out, we’ve put collectively this listing of the highest print areas to your brand attire. Let’s check out these choices.
Key Takeaways
- Use easy designs for small areas just like the left chest, and save detailed art work for the complete entrance or again.
- Select brand placements based mostly on how the merch will likely be used—higher again prints might help establish occasion safety, whereas sleeve logos work for on a regular basis put on.
- Create knowledgeable look by combining print areas, corresponding to utilizing a refined entrance brand on the entrance of a shirt and a daring graphic on the again.

1. Left Chest

Overview
- Finest for: Volunteer or occasion shirts (though it’s a traditional selection that works for any event!) and easy logos
- Dimension: 3 to 4 inches extensive
- Place: On the left aspect of the chest, about 3 inches beneath the collar
The left chest brand location is a traditional selection and is often used for volunteer or occasion shirts. The emblem is positioned off to the left aspect of the chest and is normally sized about 3in – 4in extensive and sits about 3in beneath the collar.
Due to the smaller print space, this print location works finest for easy logos that don’t have lots of element. When you’ve got a high-contrast brand that POPS, inserting it on the left chest of your merch might work superbly.
2. Above Pocket
Overview
- Finest for: Playful branding on shirt pockets
- Dimension: 2 to 4 inches extensive, making certain the emblem sits absolutely above the pocket
- Place: Straight above the pocket
Should you’ve chosen merch that has a pocket on the entrance, take into account inserting your brand above the pocket. This fashion is a playful tackle the “left chest” choice. If doable, ensure the whole lot of the emblem sits above the pocket so that you don’t have to fret about creases within the design from the pocket.
Keep in mind, utilizing logos which are straightforward to see and browse at a smaller measurement is ideal for print areas like above the pocket.
3. Middle Chest
Overview:
- Finest for: Bigger, eye-catching logos with extra element
- Dimension: 8 inches extensive is good, however something between 6 and 10 inches would work
- Place: The highest, middle portion of the chest
Putting your brand on the middle chest portion of your tee is eye-catching and enjoyable – particularly in case your brand has just a little extra element to it. Putting your brand right here nearly at all times ensures that it stays seen, even when somebody is sporting a button-up shirt or a jacket over their tee.
Remember that this placement doesn’t cowl your complete entrance of the shirt, however usually solely the highest portion. The scale for this fashion is normally round 8 inches extensive, however 6 inches or 10 inches would work too.
4. Full Entrance

Overview
- Finest for: Huge, daring designs with a lot of visible curiosity
- Dimension: As much as 11.5 by 14 inches
- Place: The complete printable space on the entrance of the shirt
Full entrance means simply that – your brand takes up the complete printable area on the entrance of your shirt! This print location is superb for logos with a lot of open area and attention-grabbing visible particulars.
At Bonfire, the utmost print measurement is 11.5in by 14in, and that’s lots of taking part in area. Simply assume how unbelievable your brand will look when printed large and daring like that! Nevertheless, it’s vital to consider your viewers when deciding in case you ought to print your brand at this scale. Would your neighborhood be excited to put on these shirts round city? If that’s the case – go for it!
Useful tip: Contemplate how a lot stuffed in area there’s in your brand. Whenever you make your design bigger, you may typically threat having the shirt really feel crunchy the place the emblem is printed or threat having the emblem look overpowering.
5. Outsized Entrance
Overview
- Finest for: Stylized assertion shirts or particular circumstances the place you need to break typical design pointers
- Dimension: Something bigger than 11.5 by 14 inches
- Place: On the entrance of the shirt, extending previous customary printing pointers
Outsized entrance takes full entrance to the subsequent stage. Printing something “oversize” means printing it larger than the really helpful printing measurement for a tee. This sort of printing is normally reserved for particular circumstances because it extends previous the printing pointers, but it surely continues to be a preferred choice anyway!
6. Again Collar
Overview
- Finest for: Refined branding, particularly in case you are showcasing a design with out your brand on the entrance of the shirt
- Dimension: 2 to three inches extensive
- Place: On the higher again, 1 to 2 inches beneath the collar
Printing your brand on the again collar implies that your brand is smaller and positioned on the higher again portion of the shirt. This works nice when you’ve a design that you just’d like to showcase on the entrance of your shirt that doesn’t embrace your brand.
You may nonetheless ensure your neighborhood is aware of the group behind the shirt by together with your brand excessive up on the again. This additionally provides a pleasant contact as a result of somebody standing behind you in line might take discover of the emblem and both strike up a dialog with you about it or maybe even lookup details about the group on their very own time.
Useful tip: logos positioned on the again collar are usually 2in – 3inches large and sit about 1in – 2inches beneath the collar.
7. Full Again

Overview
- Finest for: Catching consideration from behind—pairs effectively with a smaller entrance placement
- Dimension: As much as 11.5 x 14 inches
- Place: Takes up the complete printable space on the again of the shirt
Full again printing opens up a ton of inventive potentialities. This printing location not often exists by itself and is normally paired with different printing areas as effectively. For instance, a full again brand could possibly be paired with a left chest print on the entrance.
More than likely, you wouldn’t need to do a full-back brand by itself since you need to intrigue viewers from each side!
8. Higher Again
Overview
- Finest for: Figuring out textual content or labels like “Occasion Workers” or “Volunteer”
- Dimension: Between again collar and full again print—6 to 10 inches throughout
- Place: Throughout the higher again
Should you like the concept of inserting your brand on the again of the tee, however need to go just a little larger than the again collar space, you’ve the choice to print on what’s referred to as the higher again part! Oftentimes, this space is used to print phrases like EVENT STAFF, VOLUNTEER, or SECURITY, however it may be used for something you’d like.
Once more, this could possibly be a terrific selection for while you’d prefer to function one thing on the entrance, however nonetheless showcase your brand on the again.
9. Sleeves
Overview
- Finest for: Including an surprising contact with a easy, extremely legible brand
- Dimension: 3 to 4 inches
- Place: On both sleeve—if pairing with a left chest placement, place on the correct sleeve for steadiness
Printing your brand on the sleeve of your tee is a shock individuals could not count on at first! It’s at all times good so as to add just a little enjoyable to your merch!
Sleeve logos work finest when the emblem is simplified and stays legible on a smaller scale, just like the rules for printing on the left chest space.
Useful tip: in case you pair sleeve printing with left chest printing, we suggest printing your brand on the correct sleeve to steadiness issues out.
Finest Print Places for Logos on Mugs and Tote Luggage

Trying to develop your assortment past simply clothes objects? We’ve got tons of fabulous non-apparel objects so that you can try too. Right here’s a listing of some of our favorites which are prepared so that you can add your brand!
Mugs

Overview
- Finest for: Traditional, extremely seen branding on espresso mugs
- Dimension: 1500 x 1500px art work
- Place: Printed on one or each side of the mug
Logos at all times work nice on mugs! They’re like the right pair. The printable space on the mug is fairly easy, and we suggest utilizing 1500px by 1500px art work in case you’ve bought it – and keep in mind – clear art work at all times works finest!
Our mugs print on one or two sides and are available in quite a lot of enjoyable colours. We presently supply 3 completely different types of ceramic mugs, so selecting which fashion appears finest along with your design is vital. Mugs are available in Espresso Mug (11 oz), Giant Espresso Mug (16 oz), and Two Tone Ceramic Mugs (11 oz).
Tote Luggage

Overview
- Finest for: Gaining most publicity to your brand
- Dimension: Versatile and depending on the scale of the bag—you may cowl the complete floor or use a scaled-down design
- Place: As much as you!
Tote luggage are a wonderful selection as a result of whereas somebody could not put on a t-shirt on daily basis, they could carry the identical tote bag on daily basis! Simply consider all of the publicity your brand would get being carried throughout city!
The printable space for tote luggage takes up many of the entrance of the bag. There’s a lot of room to play with, and you’ll determine in case you’d like your brand to take up the entire area or be smaller and sit in the direction of the highest or backside.
There are such a lot of choices on the subject of deciding the place to put your brand in your merch! Every choice provides its personal distinctive fashion and aptitude. Use the design instruments provided on Bonfire to mess around and see the place your brand makes essentially the most sense and appears one of the best.
It doesn’t matter what, ensure your brand is seen, legible, and aesthetically pleasing. Your brand is vital to your group, your supporters, and it’s additionally extremely vital to you due to what it represents.
At Bonfire, we need to assist ensure your brand is being showcased and celebrated in one of the simplest ways doable as a result of we perceive simply how vital it’s.

